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Neon Survey
Venetian

Description of sign(s)

1. Name: Venetian Hotel Casino Resort

2. Owner: Las Vegas Sands, Inc., Sheldon Adleson

3. Address: 3355 S. Las Vegas Blvd.

3b. Additional Site Details: The Venetian utilizes very little signage at all ad relies heavily on the architecture and themed environment which it creates for its advertisements.

4. Condition: Structure 5 Surface 5 Lighting 5

Notes: See description

5. Form: plyon

6. Specfic Description: The signage for the Venetian Hotel and Casino is limited to an architecturally integrated sign on the north end of the property, The structure is essentially a giant arch which supports two levels which hold the signage. The arch which rises out of the roof of a building has six columns on its western most exposed edge, at the base. Each section of the pylon, is flanked by sets of four columns. The top sections legs prove to be shorter, being that they are supports for crown of smaller arches. Each flanking arcade is capped with a pointing spire. The top cabinet is an internally lot log for the Venetian.

7. Type of Display: ambient, backlit

8. Media: steel, plastic, masonry

9. Non-neon treatments: none

10. Animation: none

Notes: n/a

11. Environment: The Venetian is quite successful in creating an environment since the entire façade creates wrapping arms of architecture, ambiently lit. The ornate quatrafoils, details columns and capitals form walls of joined elements and design rotations, that turn endlessly upon one another. The giant towers perching statuary high above the pedestrians head leave those who wander near the Venetian constantly looking up. Whether in the day or night hours, the Venetians plaza creates a environment which s pedestrian friendly.

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pylon
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Artistic Context

1. Manufacturer: unkn

2. Designer: The Stubbins Association

3. Date of Installation: 1998

4. Date(s) of any major redesign/move: n/a

5. Thematic Influence: The theme surrounding the Venetian is suggested strongly in the name of the property as well. The architecture is modeled after that seen in the city of Venice, Italy, and stays true to the form regardless of the configuration of the collection. It falls into the category of property which is themed after a city, particularly that of European origin. Such other examples include the Paris and the Bellagio.

6. Artistic Significance: n/a

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Last modified Monday, 05-Apr-2010 11:19:10 PDT