|
1. Name:
Villa Roma Motel
2. Owner: {owner}
3. Address: 220
Convention Center Dr.
3b. Additional Site
Details: Just west of the Sommerset
is the Villa Roma Motel. The only significant signage is located
in the pylon side on the edge of the street.
The pylon resides on the north side of Convention Center drive with
the property facing east/west.
4. Condition:
Structure 4
Surface 4
Lighting 4
Notes: the
signage is in remarkably good shape for its apparent age. Some of
the lighting is no longer functioning, but all intact.
5. Form: plyon
6. Specfic Description:
Just west of the Sommerset is the
Villa Roma Motel. The pylon resides on the north side of the street
with the property facing east/west. The sign consists of a tall
white steel pole supporting two double backed cabinets, along with
decorative raceways, as well as a logo cabinet. About halfway up
the pole, an internally lit, double backed, cabinet cantilevers
off of the south side of the pole, facing east/west also. The top
of the sign is two horizontal rectangular cabinets, sitting one
on top of the other, in close proximity to each other. The cabinets
possess aspects of design which add a bit of flavor to plain geometric
shape. The faces of the cabinet themselves are concave, bowing in
along the length. The maroon surface is also fluted vertically,
dividing the surface up into a pattern of vertical rectangles. Along
the width of each one of the cabinets, smaller black cabinets run
vertically along the edge. These cabinets are adorned with maroon
graphically painted scroll work. Channel letters spell the name
of the establishment on the two cabinets. The thinner, top cabinet
possesses the channel letter text spelling, "Villa Roma,"
painted white on the interiors. The bottom cabinet's surface contains
the text "Motel" in larger all capital channel letter.
The interiors of both of both sets of letters are filled with neon.
Attached to the bottom of the cabinet, an oval shaped cabinet resides
on the north side of the cabinet. It is treated with same maroon
color paint ,but the face is adorned with "vacancy" painted
on the surface. "No" is spelled in neon as well as being
vacancy being overlayed with neon as well. Two pairs of maroon raceways
shoot out of the top of either side of the cabinet into the air,
then arch inward, meeting at a common point in the center. The spot
where each one of the raceway meets, a pseudo oval shaped, internally
lit, double backed cabinet professes the logo for the Villa Roma
Motel. The logo consists of A capital letter "V" sitting
over a Letter "R" in red paint. The raceways also protrudes
through the bottom of the cabinet on either side, for a short distance.
The edges of the raceways are lined with incandescent bulbs.
7. Type of Display:
neon, incandescent
8. Media: steel,
plastic
9. Non-neon treatments:
none
10. Animation:
chasing
Notes: n/a
11. Environment:
The Villa Roma's area is interesting
in itself. Convention Center Drive runs east west between the Strip
and paradise road, and is home to a unique mix of signage and structures
of close but not identical functions. It plays home to the Greek
Isles, a bank building, dry cleaners, the Royal Casino, a giant
parking lot for the Las Vegas Hilton, as well as the dying Silver
Saddle. It stands as a reminder of a roadside motel that is still
present, within the heart of an evolving Strip. |
|
